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March 26, 2017

On being VR’s “keeper” a.k.a, Hollywood’s still learning VR.

 

Graduated Stereo falloff in 360 – How to do it right:

As far back as 2014 (that’s like 10 in VR dog years), I’d described how graduated stereo falloff, could be used as a narrative storytelling tool for Cinematic VR. It’s safe to say that in 2014 everyone was learning VR. Even then, what I specifically had in mind is – you fade to black or cut to the next scene as your on-screen talent moves toward the 180 degree mark.

In the opening scenes of “My Brother’s Keeper” what we get is not even 180 degrees of stereoscopic VR while the rest of the scene is completely flat. This goes a lot against the idea of [...]

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February 21, 2017

Roundup of the latest Cinematic VR experiences: Feb 20th 2017

Text version below, for clarity:

Fifty Shades Darker: Masquerade Ball

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February 16, 2017

Cinematic VR and Instant Returns on Investment, Part II

(Note: Videos are mildly NSFW. Those without VR headsets can choose the anaglyph option and use red-cyan glasses)

“The proof is in the pudding,” to quote a more palatable one, than the overused; “Content is King”.

After an earlier article I’d written: “Insta-ROI and Cinematic VR,” I got a few emails from producers asking to explain more. One of them has accepted there’s no free lunch, and so I’ve scored a consultation gig.

However, it’s nice to have free pudding, so have a look at the video above – A test scene from the planned “Dirrogate:DeepVR” film and then, see a re-framed [...]

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February 9, 2017

The Secret to Insta-ROI with VR OTT

I’m going to let you in on a little secret that will either have you calling for an emergency brainstorming session if you’re the CEO of an OTT platform that’s under threat from Netflix, Hulu and Amazon Prime… or if you’re a savvy investor, you’ll realize why the big three (Nflix, Hulu, Ama) are so invested in VR.

SOCIAL CINEMA in VR : How Hulu jumped the curve.

Take a look at the video above. You should. It’s less than 2 minutes long and holds a key part of the secret and how I’m evangelizing (hustling?!) Cinematic VR to investors, producers and even brands/agencies attending workshops and masterclasses.

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February 1, 2017

360 Video is not ‘Cinematic VR’​…and Here’s why.

What’s the difference between 360 video and video based VR? Have a look at the video above – and if possible, in a VR headset.

If you’re viewing it on a PC monitor or Ipad or phone screen, the points being made won’t apply… Why?

When viewing this video on a cell/laptop/ipad screen, our senses adapt – from years of watching flat video. We start taking ‘depth cues’ from motion, parallax and our knownknowledge of the real world to quickly come to a conclusion about such things as:

We’re not really on Aladdin’s floating carpet, but on a boat. At about 0:37, The boat will pass under the bridge. The [...]
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End of the line!
Essential Reading: Think in 3D
VR Film Production?

SkyBox Studio for VR production

VR Filmmaking Masterclass
Think in 360 Masterclass
Dirrogate:DeepVR on Steam