Digital Lamposts at "Study street"? (Photo Credit: Marketplace/Gagliano)
“Lower city” learning; Educating the masses:
In July of this year, I visited Mumbai after an interesting online discussion with Mr. Shekhar Kapur, who is well known internationally …

Adverts in 3D: proceed with caution
Are Ad Agencies 3D enabled?
When I’m speaking at seminars, I usually start off with topics that are of generic interest to everyone, when it comes to the “3D Revolution Revival”. …

Finished student output from Singapore's first Stereoscopic 3D workshop
Stereoscopic 3D initiatives in Singapore:
Singapore may be a tiny country – but anything it is sets it’s mind to, gets done with precision and dedication. The latest …

Ancient Rome augmented over the real world in Google Maps mobile?
While working on a project in Augmented Reality inspired by the History Channel’s “know where you stand” TV commercials, we couldn’t help but wonder why …

Augmented Reality Apps should add value:
This will probably be one of the shortest articles on the blog, because the video above is worth the viewing time of 9 minutes. I am a big follower of …

SuperBowl miniature screens for Social media advertising
Social Media Temptation:
The Super Bowl according to accepted belief, is the second largest food consumption day in the USA after Thanksgiving day. So when a major advertiser decides to …

3D TV brings the family together
Upgrading to 3D TV is inevitable:
Every home electronics manufacturer worth mentioning has jumped onto the 3D TV train. In this year and the next there will be 3D Television sets …

Surrogate Reality:
In the movie Surrogates, we were presented with a look at something that is not too far fetched even today. The idea that we can (will?) have our own Avatar in the form of …

Caution: disruption ahead
Birth of The Digital Advertising Agency:
Advertising agencies could soon face a road block. This article will use “could” instead of “will” as it is a very sensitive subject and a topic of …

Traditional Media Advertising is out; Social media platforms are in:
If you are one of those in Media and Advertising, having a rough day at the morning breakfast brainstorming sessions in your corporate boardroom or agency …