NETFLIX WON’T PAY RANSOM – STREAM AWAY!
…is the bold stance and headline that made news recently when Orange is the new Black got pirated, and a ransom demand made. That, was indeed a bold move by Netflix to not give in, and as streaming media analyst Dan Rayburn of Frost & Sullivan stated on Wired:
The joy of binge-worthy TV hinges on knowing that other people also binge. A water cooler that only the Pirate Bay gathers around defeats the purpose.
I’m going to let you in on a little secret that will either have you calling for an emergency brainstorming session if you’re the CEO of an OTT platform that’s under threat from Netflix, Hulu and Amazon Prime… or if you’re a savvy investor, you’ll realize why the big three (Nflix, Hulu, Ama) are so invested in VR.
SOCIAL CINEMA in VR : How Hulu jumped the curve.
Take a look at the video above. You should. It’s less than 2 minutes long and holds a key part of the secret and how I’m evangelizing (hustling?!) Cinematic VR to investors, producers and even brands/agencies attending workshops and masterclasses.
OTT overload in India: One pie; many forking it:
So, yet another OTT platform launches in India – Amazon PrimeVideo. From top of mind recall, there is:HotStar VOOT Reliance Jio Netflix Spuul ALT Digital YuppTV SonyLIV
Some of these platforms might soon shut shop, I’d imagine, given they are all digging into the same pie – India’s emerging digital generation.