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Posts Tagged ‘stereoscopic 3D advertising’
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August 14, 2010

Why AD agencies need to understand Stereoscopic 3D

Adverts in 3D: proceed with caution

Are Ad Agencies 3D enabled?

When I’m speaking at seminars, I usually start off with topics that are of generic interest to everyone, when it comes to the “3D Revolution Revival”. One favorite topic goes like this… “Don’t AD Agency execs go to the movies? …if the do they must surely have noticed 200 pairs of ‘captive eyeballs’ sitting in their seats, 3D glasses on the ready… and the ADs all play in… Glorious 2D!”

What a waste of the 3rd dimension! The Ad world seems to have missed this boat. While they were busy getting fascinated and [...]

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Essential Reading: Think in 3D
VR Film Production?

SkyBox Studio for VR production

VR Filmmaking Masterclass
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Must Read:Compositing in VR – or, the world is not flat… it’s Equirectangular.
 
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Must Read:The Language of Visual Storytelling in 360 Virtual Reality.
 
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Cinematic VR Filmmaking – Part III
 
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Must Read:Root VR, Deep VR and your career in Virtual Reality filmmaking
 
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The Dilemma of Positional tracking in Cinematic VR films.